In the last week, my quality time in the car battling jeepneys and tricycles on the streets of Manila allowed me to listen to the entirety of Malcom Gladwell’s Blink: The Power of Thinking…
Tag: marketing
Quick Review: The Tipping Point
A few weeks ago I finished reading Malcom Gladwell’s The Tipping Point: How Little things Can Make a Big Difference. I fully enjoy Gladwell’s books as they often popularize more complex ideas out…
You Haven’t Seen Anything Yet…
…that’s the tag line for the new L.A. Clippers ad campaign.Truer words have never been spoken.I wonder if this is some kind of reverse psychology they’re using on fans. I wrote a…
A Tale of Two Teams
Ok, so in light of the beginning of the very hyped retro NBA Finals on Thursday, I want to focus on some thoughts related to an NBA team found right here in…